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How it works

Two sides, one straightforward system

Creators publish what they know. Students buy it and learn on their phone. Everything between those two things is our job.

Creators publishBetter hooksEdit on phoneFirst 1,000Students learnSitaBikashAnuRsSikhaku itself is free
For students

Buying and studying a course

Four steps, and only one of them costs anything.

1

Find a course

Browse by subject or open a creator’s link. Every course lists what it covers and how long it takes.

2

Watch the free lessons

Preview real lessons before paying, so you decide on the teaching rather than the sales page.

3

Pay however you like

Your usual wallet, mobile or internet banking, or a card. Checkout happens on the web and the invoice arrives by email immediately.

4

Download and learn

Open the app, download the lessons, and study offline at your own pace.

Step 1 — Publishing

What happens when a creator uploads

Upload is the only manual part. Everything after it is automatic, and the creator can watch it progress.

Direct to storage

Video goes straight from the browser to our video provider. Nothing large touches our own servers.

Transcoded for every connection

Each lesson is encoded at several qualities so a 3G connection still plays.

Reviewed before first publish

A person checks the first course from every creator. Education only, and it has to be real teaching.

Drop your lessonUploadingTranscodingPublishingLive for students
Step 2 — Buying

Why checkout lives on the web

This is the single decision that shapes the whole product, and it is worth being direct about why.

App stores take about 30%

On a $49 course, buying in-app would hand roughly $15 to Apple or Google before anyone else is paid.

Web checkout keeps that in the ecosystem

It is most of the reason the platform can stay free and the creator can still keep the whole price.

The app unlocks what you own

You buy once on sikhaku.com, then sign in and everything is there.

Hooks that work$29Your usual walletMobile or internet bankingCardPay $29

~30%

What app stores take on in-app digital sales

One number decided how this platform is built

Selling course access inside the app would route the payment through Apple or Google at roughly 30% commission. On a $49 course that is about $15 gone before the creator is paid — on a platform that charges nothing itself, that single deduction would be the largest cost in the system. So checkout lives on the web, and the app unlocks what you already own.

Sold in-app
Creator keeps ~$34
Sold on the web
Creator keeps $49
Difference per sale
~$15
Over 100 sales
~$1,500
$49100% yours0% to SikhakuYou keep$49Sikhaku fee$0Payout charge$0
Step 3 — Delivering

How a lesson reaches your phone

Playback is authorised per student, per course, every time — so access always matches what was actually bought.

Enrollment is checked first

The app asks to play; we confirm you own the course before anything is issued.

A short-lived token

Access is granted for hours, not forever, and is tied to your account and that course.

Streamed from nearby

Video is served from a CDN with points of presence in South Asia, not from a server in another continent.

Sikhaku cloudNo connectionDownloadsFind your angleWrite the hookThe first cutWorks offline
Step 4 — Protecting

Why creators trust it with their real material

If good material leaks the day it launches, creators stop publishing good material. Protection is what keeps the catalogue worth paying for.

DRM at the OS level

Widevine on Android, FairPlay on iPhone — blocking casual capture and most screen recording.

Watermarks that move

A per-student identifier drifts around the frame, so a leaked recording points back to one account.

Offline files stay encrypted

A downloaded lesson is not a video file you can forward.

EncryptedSigned linksWatermarkedDevice limitNo download link
Step 5 — Paying out

From a sale to money in a creator’s account

Every sale is recorded as immutable ledger entries. Balances are derived by summing them, never stored as a number that could drift.

Tax comes out first

Tax was never revenue, so it is separated before anything else is calculated.

The fee applies to what remains

We never take a percentage of tax.

Corrections are new entries

Nothing is edited after the fact. A mistake becomes a compensating entry with a reason attached.

FREE PREVIEW2h 10m@rameshshootsShoot on a phone$29Downloaded
What we handle

The work creators do not have to do

Each of these is a reason people abandon selling a course on their own.

Payments and reconciliation

Wallet, bank and card integrations, webhook handling, and retries that never double-charge.

Tax and invoicing

Tax calculated for your market and a compliant invoice issued on every sale.

Video infrastructure

Transcoding, adaptive streaming, DRM and a CDN — none of which you configure.

Refunds

A stated policy, a button, and correct accounting on both sides.

Support

We answer student billing and access questions so they do not land in your DMs.

Payouts and statements

Scheduled transfers with a statement you can hand to an accountant.

0Steps to your first lesson
0%Of net to creatorsfounding year
0%Of the price goes to the creator
0App store commissionweb checkout
What stays true

The commitments behind all of this

Mechanics can change as we learn. These are the things that will not.

  • Courses you have bought stay in your library, permanently
  • Creators can unpublish and leave, taking their content with them
  • A creator only sees a student who has bought from them
  • No competing course appears on a creator’s own pages
  • Every rupee is traceable in an append-only ledger
  • Education only, reviewed before first publish

Merchant of record

One clear party responsible for the payment and the invoice.

Built for weak connections

Tested on mid-range Android over 4G, which is what most people have.

Local where it counts

Local payment methods, local pricing, and support in your time zone.

Auditable money

Immutable ledger entries with idempotency, so nothing is ever paid twice.

Questions

How it works, in more detail

Why do I buy on the web instead of in the app?

Apple and Google charge roughly 30% commission on digital purchases made inside an app. Buying on the web keeps that out of the price, which is how creators keep a much larger share. The app then unlocks whatever you already own.

Who am I actually buying from?

Sikhaku is the merchant of record. We take the payment and issue the invoice, then pass the full amount to the creator — we do not keep a share. That means one clear party to contact about a refund or a receipt.

What happens if a creator leaves the platform?

Courses you have already bought stay in your library. A creator can stop selling new courses, but they cannot take back what students already paid for.

How is video delivered?

Creators upload once. Sikhaku transcodes each lesson into a range of qualities, encrypts it, and serves it from a CDN close to you. Playback needs a short-lived token that is only issued if you own the course.

How do creators get paid?

Every sale writes entries to an append-only ledger. On each payout run, unsettled earnings are totalled and transferred to the creator’s verified bank account or wallet, with a statement.

Ready to try it?

Browse what is coming at launch, or apply to be one of the founding creators we onboard by hand.